Highlighting House Ads: Superman 1957

Ones of the things that I enjoy about house ads is that they a truly a snapshot of a moment in time. Here's one that would have been published in late 1957. What we can tell from the ad is that the George Reeves TV show has not yet been cancelled  and that the Lois Lane comic has yet to his spinner racks. Both of those events would occur in 1958. A little more digging shows that the comics pictured here have a December, 1957 cover date. There's nothing all that special about the add, but I find the word 'Still' to comes across as a bit desperate. I also find it interesting that Superboy is not included in the ad, either in his eponymous series or Adventure Comics. It's funny how a simple little ad can get the gears of the brain rolling.