Even without the Go-Go Checks, 1966 would have been a pretty far out year at DC. This was the year they tried to get super hip with their house ads, and often tried to incorporate the letters 'D' and 'C' into the ads. This a perfect example of the kind of house ad you'd see in summer of 1966. Half page, and on-third page ads were everywhere throughout your average comic. This was a far cry from 10 years earlier when you'd be hard pressed to find a single house ad in a book. A little competition from Stand and the gang will do that to you. Of course, there is plenty of truth in advertising here -as those 80-Page Giants were plenty entertainin'.